Through its cloud kitchens, ITC is building a portfolio of shorter shelf-life offerings and selling them through quick commerce platforms.
The superstar will be endorsing the entire range of snacks under the umbrella brand Sunfeast.
This is second time in a month when a packaged food co has complained
Daily essentials and food products will be cheaper from Monday, as leading FMCG companies have slashed prices, extending GST cut benefits to consumers.
A young couple sharing a laugh - in the living room over a Polish joke book, on the beach, in the rain - with the tagline, "Made for each other", hung from billboards at prominent street corners from the 1960s to the 1990s. It was a campaign for one of the largest selling cigarette brands in India, Wills (Navy Cut) from the ITC stable, that resonated with a generation of smokers and non-smokers alike till the curtains came down on tobacco advertising in 2004. As we prepare to welcome 2024, ITC has metamorphosed from a tobacco giant into a conglomerate straddling multiple large-sized businesses. In the mind space of Gen Z or millennials, the company represents a gamut of branded products - from frozen food (ITC Master Chef), noodles (YiPPee!), and cookies (Sunfeast) to snacks (Bingo!) and notebooks (Classmate), and so on and so forth.
ITC's biscuits, which have a sweet spot in the cream segment, now want a bigger piece of the cookies market
Interested kids can participate in this contest by answering a simple question to be aired on Disney channel till 5th Sep, 2005.
A hotel in 1975, entry into paperboards in 1979, India's dominant cigarette maker, ITC, read the tea - or tobacco - leaves early, leveraged its enterprise strengths and stepped up the diversification agenda to create multiple drivers of growth. Some failed, some faltered, some were transformational, adding steadily to the top line. Now those efforts are making a difference: margins from non-cigarettes - FMCG, hotels, agri, paperboards, paper and packaging - are expanding and profits are kicking in more significantly than ever before.
New variants and innovative product categories on the anvil to beat margin pressure.
Today Aashirvaad, ITC says, has 75 per cent of the market.
Leading FMCG companies reported a decline in margins in the September quarter on account of higher input costs and food inflation, which ultimately slowed down the pace of urban consumption. Rising prices of commodity inputs such as palm oil, coffee and cocoa were also accentuated and some FMCG firms have hinted at a price hike. HUL, Godrej Consumer Products Ltd (GCPL), Marico, ITC, and Tata Consumer Products Ltd (TCPL) have expressed concerns over squeezing urban consumption, which according to industry experts forms 65-68 per cent of FMCG total sales.
After the initial struggle, ITC Foods is finally making its presence felt through its parent's distribution muscle.
Sachin Tendulkar on Friday embarked on a new partnership with ITC's food division to promote a new brand of health food in his name -- Sunfeast Sachin's Fit Kit.
ITC on Monday said it is conducting more tests on its products at accredited labs across India.
ITC Limited's foods division on Wednesday announced the all-India launch of the 'Sunfeast' range of high quality biscuits with offerings in glucose, Marie and cream segments.\n\n
Puri said ITC will focus on health and wellness products within the FMCG vertical. He also said the company will attempt to reinforce the existing categories in the FMCG segment.
While stating that raw material costs are under control at present, the company said value added tax on food items is a cause of concern.
As per ITC's 'Report and Accounts 2019' filed at bourses, Puri's remuneration includes a basic salary of Rs 1.44 crore along with perks of Rs 40 lakh and performance bonus of Rs 4.32 crore.
ITC has stated its products have been found to be in compliance with all food safety regulations.
ITC has provided retailers with leaflets to assure customers of Yippee noodle's quality and safety standards
'We are certainly open to inorganic opportunities to grow.'
Over the past year, Amul has undergone a transformative journey, evolving from a dairy-centric entity to a comprehensive foods company. Since 2022, PepsiCo India, too, has embarked on extensive launches in the food category. Not to be left behind, ITC, which has been introducing an average of 100 fast-moving consumer goods (FMCG) products across categories every year, has also launched a number of packaged food items.
ITC wasted no time in capitalising on its new acquisition.
The move is significant since it signals the growing importance of foods in Marico's overall strategy. It also comes six months after Marico stepped into honey, a Rs 1,500-crore category dominated by players such as Dabur.
The company expects Bournvita Crunchy to strengthen its presence in the cookie segment.
The outgoing chairman believed in building for the future; for his successor, the challenge will be to maintain the momentum, says Ishita Ayan Dutt.
ITC is one of those few enterprises in the world that has traversed a 100 year journey and has yet managed to remain contemporary, relevant and competitive.
During his time as executive chairman, the company's net revenues grew 17-fold to Rs 42,777 crore and profit after tax nearly 40 times to Rs 10,289 crore. Total shareholder returns grew at a compounded annual rate of around 20%. Besides numbers, his biggest achievement was to transform ITC from a cigarette company to a diversified enterprise.
The road ahead is not expected to be easy for one of India's best-loved brands.
Top Ramen tested positive for lead in samples taken from Daman.
Today, the company has created a portfolio of vibrant world-class brands.
ITC claimed sales of its noodles have increased by at least three times in Rajasthan.
According to analysts, winning back consumers' trust in instant noodles won't be easy for any player.
He wants to transform his retail-led enterprise into a consumer goods giant, and reach Rs 1 lakh crore in turnover by 2021, but is that feasible?
HUL has achieved few milestones in the fiscal gone by and hence is performing good on revenues front.
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